Introduction

It's international tournament time so that must mean it's time for the WSC Survey. As always we'd be really grateful for your response. It will take you about 10 minutes. Some loyal and attentive readers will note a few questions are the same as in previous years - that's because we're measuring long-term trends (rather than being unimaginative). Tick one box per question unless otherwise stated.

1.	How many, approximately, of the 64 World Cup matches did you watch?
	60 or more
	50-59
	30-49
	15-29
	Fewer than 15

2.	In what kinds of environment did you watch any World Cup matches? Tick as many as appropriate.
	At home
	At a friend's
	In pubs / bars / clubs
	On giant city centre screen
	In the stadium in South Africa

3.	Did you watch the England versus Germany  match live on TV?
	Yes
	No

If no, why not?

4.	What was the biggest effort you made / lamest excuse you gave to watch a particular match - and which match?   Please write in.

5.a	When it came down to the quarter finals who did you want to win?
	Paraguay
	Argentina
	Spain
	Germany
	Uruguay
	Ghana
	Netherlands
	Brazil

5.b	And who do you think deserved to win?
	Paraguay
	Argentina
	Spain
	Germany
	Uruguay
	Ghana
	Netherlands
	Brazil

6.	How did you feel about the level of media and marketing 'hype' (or activity) before and during this World Cup?
	Hype, what hype
	It was a little bit too much
	It got right up my nose
	Entirely appropriate for the world's greatest tournament

7.	There was plenty of scope for interactivity and new media consumption during the tournament.  Which of these did you use more than once? Tick as many as appropriate.
	Twitter
	Facebook
	Coverage on red button
	Vote ITV M-o-M
	ITV LIVE
	Games watched on-line
	More than one of these simultaneously

8.	Here are some statements about this World Cup Please tick all those you agree with and leave the others blank
	The new ball made matches more entertaining
	I didn't like the noise of the vuvuzelas at all
	The worst England campaign I've ever seen
	The new ball negatively affected the quality of football played
	It was fine to have the vuvuzelas for South Africa's games
	It really is time for video technology at top level football

9.	Finally in this section a chance to offer some World Cup praise and blame. Please write in
	Most annoying pundit
	Worst football advert / programme intro
	Best underdog
	3 words or fewer to sum up the tournament

10.	Which of these 2010 Cup Finals did you watch either live on TV or at the game? Tick as many as appropriate
	World Cup Final
	Champions League - Inter v Bayern
	FA Cup - Chelsea v Portsmouth
	League Cup - Man Utd v Aston Villa

11.	Which comes closest to your view?
	Large brands should invest more of their money in greater exposure and involvement in grass-roots football
	Grass-roots football should do without investment from large brands
	Don't know / don't care / neither

12.	When you're watching club games not involving your own team how often do issues about poor ownership, financial probity and 'morality' affect who you want to win?
	I keep off-the-field matters out of my football feelings almost always
	These issues affect my feelings about a few clubs only
	These issues have become a major factor in who I want to see win matches

13.a	Who do you support?

13.b	We're 20 years on from the Taylor Report into stadium safety and design. Which of these descriptions best describes the stadium of your favourite club?
	New build, new location (e.g. Man City, Bolton)
	New build, nearby location (e.g. Arsenal, Millwall)
	Much improved, same location (e.g. Man Utd, Chelsea)
	Little changed (e.g. Everton, QPR)
	Doesn't apply to me

14.	In terms of your match-going experience and enjoyment please rate each of these types of stadium out of 10
		1 - Poor		2		3		4		5		6		7		8		9		10 - Excellent
	New build, new location
	New build, nearby location
	Much improved, same location
	Little changed

15.	Which types of football-related websites do you use regularly? Tick as many as appropriate
	Betting sites
	Statistics sites
	Video clip sites
	News sites
	Information sites

16.	Which particular football websites do you like and visit regularly?
	1st mention
	2nd mention
	3rd mention

17.	When Saturday Comes has its own website, you know?
	I've never been there
	I haven't visited in the past 3 months
	Yes - I've visited in the past 3 months
	I'm on it right now!

18.	How often do you visit wsc.co.uk?
	This is the first time
	Almost every day
	Once a week
	Once a month
	Just occasionally
	Never, I tell you

19.	What do you think of the WSC website?
	It's very good
	It's quite good
	It's OK
	It's not for me

20.	What do you like about the WSC website?   Please write in

21.	Do you receive our weekly WSC Howl feature by email?
	Yes - and I look forward to it
	Yes - but I often don't read it
	No - but perhaps I should sign up
	No - It's not really for me
	The WHAT?

21.a	Thinking now of the magazine how long have you been a reader of WSC?
	First time I've bought it
	For less than a year
	1-2 years
	3-10 years
	11-19 years
	Over 20 years
	Never bought it

21.b	What was it that made you start buying WSC?

22.	How often do you buy WSC?
	I subscribe
	Every issue via shops
	Almost every issue
	Most issues
	Every other issue
	Occasionally
	This is the first time
	Never bought it

23.	How many people, including yourself, typically read your copy of WSC?
	Just me
	Two of us
	Three or four
	Five or more

24.	Which other football magazines do you buy? Tick as many as appropriate.
	World Soccer
	Football Punk
	FourFourTwo
	Backpass

Other - please write in

25.	In your view / experience how well-known is WSC?
	Most football fans I know have read WSC at some time
	Some football fans I know have read WSC at some time
	Only a few football fans I know have read WSC at some time
	I don't have any idea

26.	What do you like most about WSC?   Please write in

27.	What would you add to or remove from WSC if it were your choice?   Please write in

28.	How would you rate WSC overall in terms of value for money?
	Excellent
	Very good
	Variable / mixed
	Not very good

29.	What football writing or writers have you particularly enjoyed over the past season?   Please write in

30.	How regularly do you play football?
	More than once a week
	Weekly
	Monthly
	Occasionally
	Never / no longer

31.	What other sports are you actively interested in? (ie play or watch regularly) Tick as many as appropriate.
	Cricket
	Rugby League
	Rugby Union
	Horse racing
	Tennis
	Ice hockey
	Athletics
	Golf
	Basketball
	Poker
	Motor sports

32.	How often do you bet on football or any other sport?
	Most weeks
	Occasionally
	Never

33.	Which of these things do you spend your hard-earned cash on? Tick as many as appropriate
	Football boots
	Football tours / holidays
	Football memorabilia
	DIY / home improvement
	Cars
	CDs
	Travel
	Computer stuff
	DVDs

34.	Which, if any, of these magazines do you buy regularly? Tick as many as appropriate.
	FHM
	NME
	Q
	The Economist
	Private Eye
	The Spectator

35.	Are you?
	Male
	Female

36.	How old are you?
	Under 18
	18-24
	25-29
	30-34
	35-39
	40-44
	45-49
	50-54
	Over 55

37.	What is your occupation?
	Professional / managerial
	Office / clerical
	Skilled / unskilled manual
	In full-time education
	Retired /unemployed

38.	Which region do you live in?
	Scotland
	Wales
	Northern Ireland
	Greater London
	South East (outside London)
	South West
	East Anglia
	Midlands
	North West
	Yorkshire
	North East
	Republic of Ireland

Other (non-UK) - please write in

39.	Which daily newspaper do you read most often?
	The Sun
	The Mirror
	Daily Star
	Daily Mail
	Daily Express
	The Independent
	The Guardian
	The Times
	Daily Telegraph
	Metro
	None / Other

That completes the questionnaire.

40.	Thanks for doing this. From time to time we contact readers with details of special offers. If you would like to be added to the mailing list please fill in your name and email address below. Rest assured these won't be passed on to any other company or organisation. Please return by Monday 16th August.
	Name
	Address - Line 1
	Address - Line 2
	Address - Line 3
	Address - Postcode
	Email

Please press the submit button to complete the survey. Thank you for your help.